Fractional product leadership
Senior product judgment when the next call matters.
I set priorities and make tradeoff calls with founders and teams, as an advisor, fractional head of product, or fractional CPO. Your team builds and ships.
When to bring me in
The team is moving. Product needs an owner.
01 / Leadership gap
No senior PM yet
Engineers are shipping and a founder is steering, but no one owns product direction and discovery.
02 / New capability
AI enters the product
The team needs someone who understands both the opportunity and what it takes to run an AI feature in production.
03 / Decision backlog
The roadmap is stuck
There are plenty of ideas and no clear order. Scope, priorities, and decision rights need a reset.
Ways to work together
Match the role to the decision load.
| Role | My involvement | Initial term |
|---|---|---|
| Founder product advisor | Two working sessions monthly, async questions, and a monthly roadmap and metrics review. Your first 90 days of priorities, plus one decision document a month. You own product. | 3 months |
| Fractional head of product | Lead one primary product, customer interviews, prioritization, tradeoff calls, and one executive update a month. A first-month diagnosis, then strategy and a roadmap. | 3 months |
| Fractional CPO | Company-level product strategy and portfolio allocation, roadmap governance, product hiring and org design, pricing and packaging, board-material input, and a monthly product-business review. | 4 to 6 months. One CPO client at a time. |
Final budget and hiring decisions stay with the company. The team owns engineering execution.
Next step